Ollia Macarons & Tea

You had me at Bonjour!

 

ABOUT

Ollia Macaon’s and Tea has been a mainstay in the Calgary community for years, bringing with them a sweet Parisian ‘je ne sais quois’ to the city. 

Serving up macarons, tea and other sweet nothings, along with baking classes and locally sourced homewares and baking products, Ollia has created an immersive experience for their fans -  both in-person and online. 

Most recently, Ollia approached us to streamline and manage their email marketing for seasonal campaigns and collection drops. The goal was to connect with their cult following and keep them up-to-date with the latest pre-ordering guidelines and in-store policies while giving them an exclusive taste of new flavours and exciting announcements.

 

Services

Email Marketing
Copywriting
Content Strategy & Management

links

Visit Website
Follow on Instagram

WHAT WE DID

  • Copywriting 

  • Graphic design 

  • Email marketing strategy, design, copywriting  

  • Blog management 

the Impact

  • 40%+ open rate consistent across campaigns 

  • 3.1-5.6% Click through rate 

  • A direct impact on sales and website visits — selling out said collections or filling up pre-orders.